ESSAYS, OBSERVATIONS & POSSIBILITYFROM SOUTH AFRICA
The Hluma Journal.
A place to think about what we are building—and why.
Essay / May 2026
What we mean by ‘the digital infrastructure of South Africa.’
Roads. Solar. Water. Networks. And now digital. A note on the build a generation has started, and the part of it Hluma works on.
Essay / May 2026
Why so many South African restaurant websites fall short of the room.
On the gap between a restaurant the country talks about and a website that does not match it, and what closes that gap.
Essay / May 2026
Mobile-first is not a design choice. It’s the country.
A short essay on building for the device that South Africa actually opens menus, books tables, and finds new businesses on.
The Journal is free to read. These essays are preserved from our original collection; each carries its publication date and context.
Our planned editorial editionsA little ambition goes a long way.
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From neighbourhood cafés to companies with depots across the country.
Let’s make your next chapter a good one.